RBC (a Canadian Bank) has recently introduced something I’ve been wanting for the past few years — an integrated finance tracker that analyses your purchases. This means, you know where your money’s going in a simple pie chart, rather than having to export it into another program like MS Money or Moneydance.
The downfall? I’m with Bank of Montreal. The question is — is this a killer feature worth the hassle of switching banks for? Or is BMO just slow to the party, and its coming?
Canadian banks, while some of the most stable in the world, tend to be quite slow at responding to market demand. For example, in the USA, an iPhone app is common place among the larger banks, but in Canada, only 2 banks have one — again, the two banks I’m not a client of.
This is what I’d like to see from BMO (at a minimum):
Was browsing the CBC.ca website the other day reading the news, and I came across an interesting (though, potentially, annoying feature).
Find an article, any article — and copy some of the text. Then paste it. CBC, has found a way to add on a ‘read more’ call to action, along with a link to their page.
Smart? I don’t know — when I want to learn more about a particular word or phrase, I typically copy and paste into google — now, I’m searching for the two words, along with the entire ‘Read More…’ plug, returning 0 search results.
“We have travelled for almost four months with much suffering and pain,” one of the letters says.
Now my question is — if I can add text like this, what’s stopping a website from changing what I’m copying all together. How about “I just lifted this entire paragraph from website XYZ!”
A little while ago, I was looking around to see what others are doing as a Facebook Welcome Page — the first page a visitor sees before anything else. Typically, it has a call to action for the visitor to “Like” the page along with the company’s branding and positioning statements.
Red Bull caught my eye, as their message is crystal clear: “Like” us. It’s clean, clever and effective, and hard not to like them with this compelling of a welcome page.
Hi, I'm Dave. I'm an online marketer in Vancouver.
This blog is a collection of thoughts, opinions and tips about online marketing including ppc, social, search, advertising and anything else that sparks my interest.
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Hi, I'm Dave. I'm an online marketer in Vancouver.